Our Services
Before starting work on a websites design, we invest the time to ensure that we understand our client’s needs, know their target market, have clarity about the main message or impression they want their web design to convey and that we have a good understanding of their own personal likes and dislikes – in colours, styles, “look and feel”. This latter input is often best communicated by asking our clients to surf the web and give us the addresses of any web page design they really like and also of pages they dislike. From this input we can create a design concept that is uniquely tailored for each client.
Combined Use Of Words, Images And Motion
While visual image is of vital importance in website design, it is also very important that your message is clear. To achieve this clarity, your website design must take advantage of the flexibility of the Internet. The combined use of words, images and motion to convey your message gives the Internet the same flexibility as TV advertising, except that you are not constrained by time.
Your main messages should be delivered in concise, clear language – even in headline format. Those messages should be reinforced by the use of images or photos that are “real” – i.e. directly related to your products or services. “Movies” can be used to attract attention, either emphasizing the words or giving visual examples. The important thing is to be clear about what message your website is trying to convey and to be careful not to have too many messages at once.
